Course Overview
Schedule of Classes
Course Curriculum
1 Subject
Digital Marketing Course 2.0
23 Exercises • 89 Learning Materials
OM_SEO_1 : Introduction To SEO
Video - Introduction to SEO
Video
00:06:28
PPT- Introduction to SEO
PDF
Mindmap - Introduction to SEO
FAQs - Introduction to SEO
PDF
Assessment - Introduction To SEO
Exercise
OM_SEO_2 : SERP
Video - Search Engine Results Page (SERP)
Video
00:12:56
PPT - Search Engine Results Page (SERP)
PDF
Mindmap -Search Engine Results Page (SERP)
FAQs - Search Engine Results Page (SERP)
PDF
Assessment - SERP
Exercise
OM_SEO_3: How Search Engines Work
Video - How Search Engines Work
Video
00:13:53
PPT -How Search Engines Work
PDF
Mindmap - How Search Engines Work
FAQs - How Search Engines Work
PDF
Assessment - How Search Engines Work
Exercise
OM_SEO_4 : The Evolving SEO Landscape
Video - The Evolving SEO Landscape
Video
00:06:53
PPT - The Evolving SEO Landscape
PDF
Mindmap - The Evolving SEO Landscape
FAQs - The Evolving SEO Landscape
PDF
Assessment -The Evolving SEO Landscape
Exercise
OM_SEO_5 : Keyword Query
Video - Keyword/Query
Video
00:21:08
PPT - Keyword/Query
PDF
Mindmap - Keyword/Query
FAQs - Keyword/Query
PDF
Assessment - Keyword Query
Exercise
OM_SEO_6 : SEO_Google Algorithms
Video - Google Algorithms
Video
00:20:43
PPT - Google Algorithms
PDF
Mindmap - Google Algorithms
FAQs - Google Algorithms
PDF
Assessment - Google Algorithms
Exercise
OM_SEO_7 : SEO Cycle
Video - SEO Cycle
Video
00:07:10
PPT - SEO Cycle
PDF
Mindmap -SEO Cycle
FAQs - SEO Cycle
PDF
Assessment - SEO Cycle
Exercise
OM_SEO_8 : Business Analysis and Goal Setup
Video - Business Analysis/Goal Setup
Video
00:09:27
PPT - Business Analysis/Goal Setup
PDF
Mindmap -Business Analysis/Goal Setup
FAQs - Business Analysis/Goal Setup
PDF
Assessment - Business Analysis and Goal Setup
Exercise
OM_SEO_9 : Keyword Research and Analysis
Video - Keywords Research/Analysis
Video
00:51:23
PPT - Keywords Research/Analysis
PDF
Mindmap -Keywords Research/Analysis
FAQs - Keywords Research/Analysis
PDF
Assessment - Keyword Research and Analysis
Exercise
OM_SEO_10 : Competition Analysis
Video - Competition Analysis
Video
00:29:29
PPT - Competition Analysis
PDF
Mindmap - Competition Analysis
FAQs - Competition Analysis
PDF
Assessment -Competition Analysis
Exercise
OM_SEO_11 : On-Page Optimization
Video - On-Page Optimization
Video
01:26:05
PPT - On-Page Optimization
PDF
Mindmap - On-Page Optimization
FAQs - On-Page Optimization
PDF
Assessment: On-Page Optimization
Exercise
OM_SEO_12 : Technical SEO
Video - Technical SEO
Video
01:10:37
PPT - Technical SEO
PDF
Mindmap -Technical SEO
FAQs- Technical SEO
PDF
Assessment: Technical SEO
Exercise
OM_SEO_ 13 : Search Console
Video - Search Console
Video
00:58:11
PPT - Search Console
PDF
Mindmap -Search Console
FAQs - Search Console
PDF
Assessment - Search Console
Exercise
OM_SEO_14 : Off-Page Optimization
Video - Off-Page Optimization
Video
01:34:00
PPT - Off-Page Optimization
PDF
Mindmap -Off-Page Optimization
FAQs - Off-Page Optimization
PDF
Assessment - Off-Page Optimization
Exercise
OM_SEO_15 : SEO Reports
PPT - SEO Reports
PDF
OM_SEO_16 : SEO Ethics
Video - SEO Ethics
Video
00:11:50
PPT - SEO Ethics
PDF
Mindmap - SEO Ethics
FAQs: SEO Ethics
PDF
Assessment: SEO Ethics
Exercise
OM_SEO_17 : Local SEO
PPT - Local SEO
PDF
OM_SEO_18 : Voice Search SEO
PPT - Voice Search SEO
PDF
OM_SEO_19 : YouTube SEO
PPT - Youtube SEO
PDF
OM_SEO_20 : App Store
PPT - App Store SEO
PDF
CA_01 : Digital Marketing and Customer Analysis
Video - Digital Marketing and Customer Analysis
Video
00:18:26
PPT -Digital Marketing and Customer Analysis
PDF
FAQs - Digital Marketing and Customer Analysis
PDF
Assessment - Digital Marketing and Customer Analysis
Exercise
CA_02 : Understanding Client Goals
Video - Understanding Client Goals
Video
00:10:42
PPT - Understanding Client Goals
PDF
FAQs - Understanding Client Goals
PDF
Assessment - Understanding Client Goals
Exercise
CA_03 : Customer Journey Mapping
Video - Customer Journey Mapping
Video
00:29:01
PPT - Customer Journey Mapping
PDF
FAQs - Customer Journey Mapping
PDF
Assessment - Customer Journey Mapping
Exercise
CA_04 : Data Collection & Analysis in Customer Analysis
Video - Data Collection & Analysis
Video
00:13:53
PPT - Data Collection & Analysis in Customer Analysis
PDF
FAQs: Data Collection & Analysis in Customer Analysis
PDF
Assessment: Data Collection & Analysis in Customer Analysis
Exercise
CA_05: Competitor Analysis
Video - Competitor Analysis
Video
00:25:49
PPT - Competitor Analysis
PDF
FAQs - Competitor Analysis
PDF
Assessment: Competitor Analysis
Exercise
CA_06 : Customer Persona Development
Video - Customer Persona Development
Video
00:36:23
PPT - Customer Persona Development
PDF
FAQs - Customer Persona Development
PDF
Assessment - Customer Persona Development
Exercise
CA_07 : Content Strategy & Engagement
Video - Content Strategy and Engagement
Video
00:28:50
PPT - Content Strategy & Engagement
PDF
FAQs - Content Strategy & Engagement
PDF
Assessment - Content Strategy & Engagement
Exercise
CA_08 : Why Customer Lifetime Value (CLV) Is Important in Digital Marketing?
Video - Customer Lifetime Value (CLV)
Video
00:11:22
PPT - Why Customer Lifetime Value (CLV) Is Important in Digital Marketing?
PDF
FAQs - Why Customer Lifetime Value (CLV) Is Important in Digital Marketing?
PDF
Assessment - Customer Lifetime Value
Exercise
Course Instructor
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42 Courses • 460 Students
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